by Shebs Alom If you'd told me five years ago that halal travel would be part of the mainstream tourism conversation, I may have incredulously raised my eyebrows at you. But here we are –2025 – and halal tourism is getting the limelight it deserves and is b ecoming a very profitable niche for businesses - a niche that’s growing faster than many in the industry realise. What is Halal Tourism? Shebs discovering Burhara in Uzbekistan (photo credit: Shebs Alom) Understanding the