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ATN Media Meetup
14 September 2022

ATN Media Meetup
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NEW for 2022 is our first ATN Media Meetup event offering your business the opportunity to unleash its growth potential through the power of media. The ATN Media Meetup event will bring the adventure travel community together under one roof, to connect with key travel media during an informal networking drinks & canapés reception. We will be targeting travel journalists who focus on ‘adventure & experiential travel with a positive impact’, who are thirsty for new adventure travel hooks and edgy stories. This is the ideal platform on which to share new product offering and news with some of the best writers in the game.

As this sector begins to accelerate post-pandemic, there has never been a more important time to ensure we are communicating our brand clearly and concisely to the media. By making this event small and intimate, with one theme the primary focus, it will allow tour operators and tourist boards the chance to network informally with trusted journalists, and the chance to share the very latest news, stories and product offerings.

How will it work?

DATE:       Wednesday 14th September 2022
VENUE:    South Africa House, Trafalgar Square, Central London 
TIME:        17:30 to 20:30


Registration will be from 17:15 until 17:30

As this is an exclusive event, we will follow a 20.20 approach inviting approx. 20 UK based adventure travel tour operators and approx. 20+ key commissioning Editors, trade reporters & freelance journalists from newspapers, magazines & online media, with a focus on adventure and experiential travel with purpose.

Our five ATN Media Meetup Destination Partners will be attending the event, all of whom will be placed around the room so you can approach them for an informal chat. Our last two destinations will be announced in the coming days.

As this is a small targeted event there will not be pre-scheduled meetings but all attendees will be provided with company profiles & journalist bios prior to the event so everyone has the information in advance and can get the most out of the event. 

South African inspired wine & canapés will be served throughout the networking reception.


Doors will close at 20:30.

Who's involved?

The journalists will be a mixture of Editors and freelance and publications include;

TTG, Travel Weekly, Prima, Daily Mail, Lonely Planet, The Guardian, The Times, Conde Nast Traveller, Wanderlust, Telegraph, Independent, loveExploring, Adventure.com, in-flight magazines, Reach, JRNY, Nat Geo, AWE365, GirlAbout Travel Club, TakeTheFamily.com, Charity Travel Magazine, City AM, The Girl Outdoors, Escapism, Sunday Independent (Ireland), Reach plc (Mirror, Star, Express) ... and growing daily 

Some tour operators attending include Macs Adventure, Exodus Travels, Wild Frontiers, G Adventures, The Bucket List Company, The Wilderness Group, HF Holidays, Trans Bhutan Trail, Explore Worldwide, Discover The World, Intrepid Travel, S-Capes/SloWays, Large Minority, Themba Travel, KE Adventures, Oasis Overland, Encounters Travel to name a few. 

Supporting our Community Projects

Part of the proceeds from the evening will be donated to our two chosen ATN charities: The Derek Moore Foundation and World Female Ranger Week, an initiative spearheaded by international NGO, How Many Elephants (HME). Both are actively doing fantastic work and they are ready to engage with the trade so that you can learn more about what they do and how the industry can get involved. 

We have invited both our partner charities to join us on the night and with some of the proceeds of this event we will be making a donation towards the good work that they do. You will get the opportunity to meet them and gain a better understand of how they are supporting local communities, nature and wildlife.

ATN Media Meetup Destination Partners
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