

CONFERENCE
& MARKETPLACE
📌 27 & 29 February 2024 - HYBRID EVENT
Adventure Travel Networking (ATN) is an award winning organisation that promotes adventure and experiential travel with a positive impact. It provides a platform for the adventure travel trade to meet with like-minded companies around the world and to forge valuable business partnerships that strengthen the adventure travel industry for the better.
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The next ATN Conference & Marketplace will take place on 27 & 29 February 2024 - one week before ITB 2024.
This will operate as a hybrid event, with a VIRTUAL supplier/buyer marketplace on Tuesday 27 February with pre-scheduled meetings followed by a LIVE conference on Thursday 29 February, held in central London, with podcasts options available.
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Over 250 travel trade members join this event, including UK adventure tour operators, overseas suppliers, DMCs, Tourist Boards, emerging markets, unique accommodation providers, trade associations, influential industry speakers and relevant key travel media.
Why attend ATN24?
The Adventure Travel Networking (#ATN24) Conference and Marketplace will take place on Tuesday 27 February & Thursday 29 February 2024. Its purpose is to promote adventure and experiential travel with a positive impact and provide the perfect platform for the trade to get together to do business and debate the most pressing issues affecting the adventure travel sector.
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Now considered the ‘ultimate currency’ adventure & experiential travel is core to the recovery of the industry in 2023/24. This group of travellers, whose money flows into the local communities, are the early adopters with most saying they’re going to return to booking more long-haul travel experiences again in 2023/4.
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As this sector begins to accelerate post-pandemic they will drive the recovery of the market as they seek destinations they are comfortable in travelling to, with local engagement, sustainable practices, outdoor activities and life-enhancing experiences.
This unique event brings together over 250 trade, a combination of UK adventure tour operators, overseas suppliers, DMCs, Tourist Boards looking to position themselves in the adventure and sustainability space, emerging markets, unique accommodation providers, trade associations, influential industry speakers and relevant key travel media.
With a buoyant B2B supplier/buyer marketplace and a topical conference agenda where we work together to get to grips with the challenges our industry faces as we move into 2023/4, this is the first event of its kind kicking off in the UK in 2024. The event takes place one week prior to ITB with both virtual and in-person options available. This is one event that you won’t want to miss!
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Adventure Travel Networking is owned and organised by Pru Goudie with 28+ years experience in the industry. For more information on Pru visit www.prugoudie.com
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Trade Media Partner
ATN23 Destination Partners












