By Pru Goudie Lemongrass Marketing , ATN Business member and B Corp-certified travel PR and content agency, has released its much-anticipated Annual Travel Trend Report 2026 , highlighting the key ways travel is changing and what it means for the industry and consumers. We were delighted to share some insights from our own ATN members and report that well-known destinations no longer dominate travellers’ to-visit lists, with members seeing a shift in the destinations travel
