FRIDAY 5 February 2021
ROYAL GEOGRAPHICAL SOCIETY
1 Kensington Gore
London SW7 2AR
Nearest Tube: South Kensington Station
08:15 - 09:00 Registration, tea & coffee, exhibitor set up
09:00 - 09:15 Welcome and opening remarks from the moderator
09:30 - 11:00 Marketplace meetings (6 x 15-minute meetings)
11:00 - 11:30 Coffee break and networking
11:30 - 12:30 Marketplace meetings (4 x 15-minute meetings)
The morning conference is for the marketplace scheduled appointments only and is attended by exhibitors & buyers only. The remaining conference delegates will join at 12:30 onwards
12:30 - 13:30 Lunch and networking
13:30 - 15:00 Conference sessions
15:00 - 15:30 Coffee break and networking
15:30 - 17:00 Conference sessions
17:00 - 17:30 Wrap up and leave the RGS
17:30 - 20:00 Networking drinks reception in nearby bar
The marketplace session will close at 12:30 and the wider travel audience will arrive to join a networking lunch. We will then start an afternoon of conferencing at 13:30 until 17:30.
Some topics on the conference agenda include:
Sustainability marketing and communication: opportunities and common mistakes
Xavier Font is the most published academic on sustainable tourism and most of his work revolves around sustainability marketing and communication for tourism and hospitality firms. This session is absolutely relevant to all travel companies today and promises to be both engaging and insightful.
Pandemics; We know the 'immediate' impact these situations have on our businesses, but what are the 'longer-term' implications and more importantly what are the learning points from this? How can we safeguard our businesses and minimise the impact of future pandemics.
Panel Session: This will be an interesting and forthright panel session drawn from various sections of the industry, including relevant tour operators, insurers and advisory authorities.
Client Acquisition; being creative with your marketing budget including tips on how to stand out in today’s crowded digital market.
This session will be delivered by Anneka Roberts, Associate Vice President of Finn Partners, tailored for small to medium sized businesses. There will be a presentation followed by a Q&A session.
Climate Emergency; by February 2021 it will have been one year since many tour operators and travel organisations teamed up under the banner 'Tourism Declares a climate Emergency' and we invite those involved to give us an overview of how this movement came about and what the current status is.
Panel Session: Buckle up for a final robust panel session that will be both challenging and controversial as the industry is held to account to prevent making this climate emergency a climate disaster. What are we currently implementing and what more should we be doing?
Speakers and panellists taking part in the above sessions include;
Professor Xavier Font - University of Surrey; Anthony Kaye - Campbell Irvine; Julie Jones - ABTOT;
Jono Vernon-Powell, Nomadic Thoughts; Alastair Donnelly - Inside Asia; Alex Narracott - Much Better Adventures; John Telfer - Explore; Pippa Jacks - TTG; Jarrod Kyte - Steppes Travel; Zina Bencheikh - Intrepid Travel; Chris Haslam - Chief Travel Writer, The Times & Sunday Times.
Who should attend?
This event attracts a number of overseas DMCs, tour operators, unique accommodation providers, tourist boards, marketing & PR agencies, travel agents, service providers as well as a handful of media relevant to the adventure sector. Owners, product and operation directors, various senior management and decision makers will also attend.
Adventure Travel Networking (ATN) is giving something back and is immensely proud to be supporting The Derek Moore Foundation set up to promote sustainable economic growth and empowerment in socially and economically disadvantaged communities. A proportion of all sales from the day will be donated; see more thederekmoorefoundation.org